The Science Behind Facebook Ads
Content marketing is a two-prong process; copywriting and marketing. When someone masters copywriting, that doesn’t necessarily make them...
Twitter for Small Businesses
Most people today start their days looking through their newsfeed and end their days by reading one last article or participating in...
Recruiting and Retaining Millennials
By the year 2025, approximately 75% of the global workforce will be comprised of millennials, according to a study conducted by Deloitte....
Social Media Marketing in 2017
A notable social media trend in 2016 was the rise of video marketing and it is projected to increase significantly in 2017. In fact, 70%...
Paid Advertising on Social Media
The Symmetrical B2B Social Media Strategy is built in a way that does not require the social media manager to run any paid...
Social Media Marketing for Small Businesses: An Interview with Nathan Resnick
The following social media marketing industry interview is with Nathan Resnick, Co-Founder of Sourcify, Founder of Cork Supply Co, and...
4 Reasons why Entrepreneurs should join a Business Incubator or Support Center
As an Administrator and one of the founding team members of the Business Support Center for Entrepreneurship and Small Business at...
Social Media Marketing: An Interview with Mel Welsh
The following social media marketing industry interview is with Mel Welsh, serving as the Editorial Lead for the Strategic Development...
Social Media Marketing for Small Businesses: An Interview with Maggie Harris
The following social media marketing industry interview is with Maggie Harris, Social Media Director at Lott Oil and Director of...
Is Social Media Marketing cost-effective for small businesses on a budget?
In an article that I read recently on Entrepreneur.com, Victoria Treyger, the Chief Marketing Officer of Kabbage lists 6 Ways to Market...
