The following social media marketing industry interview is with Julian Sage, Host of Short Term Rental Success Stories and Vacation Rental Machine. Andrew: Do you think that Social Media Marketing is useful for small businesses? Why or why not? Julian: Social media marketing has been the backbone of our business. I started a podcast Short Term Rental Success Stories out of sheer curiosity and enthusiasm for Airbnb back in March 2019. 8 months later and we were able to reach the number one spot in search on iTunes for 'Airbnb'. You may be thinking, "What does Airbnb have to do with small business and why the heck would a podcast help?" After starting my podcast I realized how many successful
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