The following social media marketing industry interview is with Gary Pershad, Chief Marketing Officer of Getchogrindup LLC, Co-host of the Getchogrindup Podcast and Retirement Plan Specialist at Vanguard. Andrew: Would you say that Social Media Marketing is useful for small businesses? Gary: Not only is social media marketing useful, it’s absolutely necessary. We live in a digital world where your possibilities for growth are severely limited if you don’t exist within a social marketing space. By operating in a communal network where ideas, passions and connections can grow and blossom, it is important to at least be present for the conversation. Andrew: I certainly agree Gary, we live in ti
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